Marketing Services

Marketing & Sales Consultant

• Develop Marketing Plan
• I.D. Buyer Profile
• Strategic Positioning
• Business Planning

Market Research

• Feasibility Study
• Market Demand, Pricing & Phasing Strategy
• Market Competition Analysis & Data Gathering
• Re-positioning Slow Projects
• Consumer & Behavioral Trends

Product Design

• Plan Critiques
• Evaluate Product Mix, Amenities, Specifications
• Niche Marketing

Merchandising

• Model Plotting & Location
• Interior Design Supervision
• Landscape Design Review
• Oversight of Sales Center Development
• Oversight of Design Center Development

Advertising, Collateral & Public Relations

• Community Name, Logo & Theme Development
• Identifying a Project's "Unique Selling Proposition"
• Oversight of Ad Campaigns & Collateral Development
• Oversight of Media/Advertising Plan

Promotions

• Promotions
• Community Relations
• Event Planning

Sales Services

• Develop Sales Plan
• Sales Documentation Critique
• Sales Tools Critique & Development
• Develop & Implement Cooperating Broker Campaign
• Develop Buyer Communication Program
• Develop Sales & Administrative Procedures
• Provide Sales Status Reports
• Recommend Buyer Financing Programs
• Coordinate Take-Out Lenders
• Appoint a Project Sales Manager & Sales Team
• Sales Center Staffing
• Implement Sales Strategies
• Prospect & Sales Follow-Up
• Provide Marketplace Feedback & Agent Evaluations

Client List

• Anchorage / Hartford Holdings
• Castle Hills / Castle Hills Venture
• Craigside / ADC/CJA
• Crestview / Kaiser Aetna
• Emmalani Court / Princeville Corp
• Ewa Villages / Ewa Villages Non-Profit Corp.
• Franklin Towers / 77 Inc.
• Golf Club Estates at Waikele / Armstrong Waikele
• Green View Villas / Armstrong Ewa, Inc.
• Hale Kaheka / Central Kaheka Association
• Hawaiian Monarch
• Hillcrest & Hokuloa / Lone Star Hawaii
• Honolulu Park Place / Pankow Development
• Kaanapali Shores / Ainalanikai Corp.
• Koko Villas
• Kona Acres / Taiyo Fudosan Kogyo Co.
• Kaluanui / R.Y.M. Hawaii Kai Venture
• Lelepono / Lelepono Partners
• Loft@Waikiki
• Makakilo Cliffs / Makakilo Cliffs Joint Venture
• Mauna Luan / Kacor Realty
• Nohona Kahala / Hale Kulani Corp.
• Nuuanu Brookside / Nuuanu Lanais
• One Archer Lane / The Myers Group
• Pakalana / Dillingham Land Co.
• Queen’s Gate I & II / Queen’s Gate Partners
• The Bluffs / Kailua Bluffs Development Co.
• 2100 Residence / Blackfield Hawaii Corporation
• Village Green / Mid Pacific Lumber
• Waialae Iki Estates IV / Herbert Horita
• Waiolani at Waikapu / C. Brewer Homes